Trusted By Families Like Yours
Where Habits Become Rituals.
We started DAYLY with a simple question: what if the two minutes you already spend at the sink could do more for your mind, body, and smile?
As seen in
How It Started
Born at the
bathroom sink.
How It Started
Born at the
bathroom sink.
As parents, we couldn't get perfect compliance on vitamins. But our kids never skipped brushing. We realized the sink is the most consistent wellness platform in the home - two minutes, twice a day, every single day. So we asked: what if brushing could do more?
We built DAYLY to transform that everyday habit into something purposeful. Clean ingredients. Thoughtful formulas. A ritual worth looking forward to.
As parents, we couldn't get perfect compliance on vitamins. But our kids never skipped brushing. We realized the sink is the most consistent wellness platform in the home - two minutes, twice a day, every single day. So we asked: what if brushing could do more?
We built DAYLY to transform that everyday habit into something purposeful. Clean ingredients. Thoughtful formulas. A ritual worth looking forward to.
The People Behind DAYLY
Ananda Saba
Co-Founder, The Heart of DAYLY
For Ananda, wellness isn't a trend - it's woven into who she is. Raised in Brazil, where nature is medicine and daily rituals are cherished, she grew up believing that the little things we do every day matter most.
Over the years, Ananda built a career creating brands that blend purpose, beauty, and functionality. Her own days are grounded in mindful habits - from vitamins and movement to nourishing food. But she saw how overwhelming it can be to keep up with endless supplements, especially for families. One thing, however, is always non-negotiable: brushing twice a day.
"Brushing your teeth is the one ritual no one forgets. What if that moment could do more?"
Ananda Saba
Shamir Patel
Co-Founder, The Builder of DAYLY
For Shamir, entrepreneurship and wellness have always gone hand in hand. Of Indian descent, he grew up in a culture where vitamins, herbs, and spices were daily tools for living well - lessons that shaped his belief in the power of consistent, natural wellness
With more than two decades of experience building, investing in, and advising businesses across hospitality, manufacturing, and consumer goods, Shamir brings the operational expertise and strategic vision that help turn ideas into lasting brands.
"It's a way to make the most universal habit in the world - brushing - more powerful and more meaningful."
Shamir Patel
Our toughest critics.
Dom (8) and V (10) didn't just inspire our Kids Collection - they tested every single formula. If it didn't taste great, they'd tell us. If it made brushing more fun, we'd know. Rocket Rise and Dream Drop exist because they showed us what kids actually want - and what parents actually need.
From our family to yours.
Our toughest critics.
Dom (8) and V (10) didn't just inspire our Kids Collection - they tested every single formula. If it didn't taste great, they'd tell us. If it made brushing more fun, we'd know. Rocket Rise and Dream Drop exist because they showed us what kids actually want - and what parents actually need.
From our family to yours.
Our Values
Formulated
with Intention
Every ingredient earns its place. No fillers. No afterthoughts.
Ritual Over Routine
We believe small daily moments deserve to feel meaningful.
Families
First
Safe, clean, and designed for the people you love most.
Mind, Body
& Smile
Wellness isn't just physical. It's how you feel when you look in the mirror.
